Earlier this year, Rob Horning wrote an essay about the Uncut Gems meme that depicts Eric Bogosian trapped in the jewelry store’s glass vestibule, wearily staring toward the camera (at Adam Sandler, who is about to win his massive bet on a Celtics-Sixers playoff game). Horning sees this meme as a metaphor for the “attention trap” of social media, where we force our enthusiasms upon a semi-captive audience, oblivious to their interest as we hijack their attention. Moments later, we’ll find our own attention similarly captured by someone else’s content, and while this process is not truly coercive—we’ve voluntarily logged on, regardless of
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