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Do you really think that Starbucks had lost its luster by 2000? It could be fun to investigate when the brand was actually peaking. (FWIW, Schultz first book came in jan 1999 , apparently https://www.amazon.com.br/Pour-Your-Heart-Into-Starbucks/dp/0786883561)

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Lol I remember that Tommy Lee Starbucks and literally gifted my girlfriend an Internet router this Christmas. I loved this post. Made my time spent on Twitter feel a lot more sad and dystopian, which is what I needed so I can focus elsewhere.

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